Back to FAQ
Window film reduces the fading of floorings, furnishings, upholstery, artwork, and more by addressing three of the top causes of fading.
Top Causes of Fading
- Ultraviolet Light (contributes to 40% of fading)
- Solar Heat (25%)
- Visible Light (25%)
Ultraviolet Light
Window film reduces the transmission of ultraviolet light through your windows by up to 99%. The film blocks both UVA and UVB rays. In addition to protecting your belongings from the sun’s harmful UV rays, window film also shields your skin from the damaging effects of the sun known to cause skin cancer. In fact, the Skin Cancer Foundation recognizes 3M Window Film as a preventative product with its Seal of Recommendation.
Solar Heat
Depending on the film selected, window film can reduce solar heat gain by up to 60%. By reflecting a significant portion of the solar heat passing through your windows, window film minimizes this cause of fading.
Visible Light
Visible light from the sun also expedites the fading process. Window film blocks a percentage of the sun’s visible light. A popular film for reducing the amount of visible light entering your space without eliminating natural light and views to the outdoors is 3M Night Vision 25. This film permits only 25% of the sun’s light through your windows.
Other Causes of Fading
Other causes of fading include humidity, colorfastness, and type of material. These factors account for only 10% of fading and are not impacted by window film.
Although fading cannot be avoided altogether, window film can significantly slow the fading process by reducing the amount of ultraviolet light, solar heat, and visible light passing through your windows. Together, these factors account for 90% of fading. By controlling how much and what type of sunlight enters your home, window films are effective in reducing fading. Over time, this enhanced fade protection will save you money by not having to refinish your floors and replace your furniture nearly as often. Precious pieces of artwork and irreplaceable family heirlooms will also be protected by the window film, preserving their colors and preventing deterioration.
If you’re concerned about premature fading of your interior furnishings, contact ATD Solar Film & Graphics to learn how window film can help.